Industry · Real Estate

Pipeline, follow-up, and closings — finally connected.

Agents, teams, and small brokerages: your CRM, transaction software, and email shouldn't be three separate worlds. We make them one.

Demo Website

See what a premium real estate website looks like.

We built a full demo site — Sonoran Realty Group — to show exactly what a custom website, dashboard, and automation system looks like for real estate. Explore the features, dashboard, and workflows.

184

Active Leads

$4.2M

Pipeline Volume

24%

Lead → Appointment

$112K

Projected GCI

What you'd see

A live dashboard built for your real estate.

Illustrative example. Real builds are tailored to your data sources and KPIs.

Sonoran · Pipeline

Team of 6 · this month

Active leads

184

23 new

Under contract

11

$4.2M vol

Projected GCI

$112k

17%

Lead → appt

24%

5 pts

Pipeline value · last 14 days

Last 14 days
Buyers92
Sellers41
Sphere / past clients36
Open house signups28

Transaction milestones

  • 112 W. Speedway · inspection

    Drafted update to buyers + lender

    Draft
  • Catalina foothills listing

    Goes live tomorrow · MLS ready

    Live
  • Open house · Sat 11–1

    QR sign-in armed · 14 RSVPs

    Sat
  • Closing · Vega family

    Tuesday · COE checklist 90%

    Tue

What's slowing you down

Pain points we hear most.

  • Leads from Zillow, the site, and open houses living in different places
  • Drip campaigns that feel generic and get ignored
  • Commission and pipeline numbers reconstructed by hand each month
  • Transactions where every party is texting the same question

Recommended systems

What we typically build.

  • Pipeline & GCI dashboard

    Buyers, sellers, under contract, closing this month — with projected GCI.

  • AI lead nurturing

    Personalized email + SMS sequences by lead source and stage, written in your voice.

  • Transaction coordinator AI

    Drafted updates to clients, lenders, and title at every milestone.

  • Listing & open house intake

    QR-code sign-in → CRM contact → instant follow-up text + market alert signup.

Tools we connect

Already using these? Good.

We integrate with the platforms your industry runs on so nothing has to be replaced.

Follow Up Boss
kvCORE
Sierra Interactive
Dotloop
Skyslope
QuickBooks

Sample workflow

From inquiry to follow-up.

  1. 01

    Lead comes in from website, Zillow, or open house.

  2. 02

    Auto-text + email within 60 seconds, tagged by source and price band.

  3. 03

    AI sequence runs until lead replies or unsubscribes.

  4. 04

    Once under contract, transaction updates are drafted at each milestone.

  5. 05

    Dashboard updates GCI, pipeline, and projected close dates.

Case study placeholder

Tucson real estate team (6 agents)

Stopped using a $400/mo CRM add-on; lead-to-appointment rate rose 17%. Team lead has one dashboard for the whole pipeline.

Why us

Why Sonoran for real estate.

Industry-specific builds

We don't use generic templates. Every system is built for how real estate businesses actually operate day-to-day.

Your tools, connected

We integrate with your existing software stack — no rip and replace. Everything talks to everything.

Arizona-based, hands-on

Tucson-based team, available by phone. We meet you where you are and speak plain English.

Own everything we build

No vendor lock-in. You own your website, data, automations, and dashboard. Walk away anytime.

FAQ

Common questions from real estate owners.

How long does a typical build take?

Most projects launch in 3–5 weeks. Complex dashboard + automation builds may take 6–8 weeks. We'll give you a clear timeline during intake.

Do I need to switch my existing tools?

No. We integrate with the tools you already use. The goal is to connect everything, not replace it.

What does it cost?

Websites start at $1,750. Dashboards start at $2,500. Automations start at $1,500. We scope every project individually — no surprise fees.

Can I see a demo before committing?

Yes — explore our Sonoran Realty Group demo to see exactly what we'd build for your business.

What happens after launch?

Website builds include 3 months of care. For ongoing support, we offer monthly retainer packages starting at $500/mo.

Ready to bring this to your real estate business?

Submit a free inquiry or book a strategy call. We'll help you decide what to build first.